Park Ave Acura – A Dealership Success Story by DataClover
How DataClover & Park Ave Acura Partnered to Sell 169 Customized Service Packages in 2023 Using Our Aftersales eCommerce Program
The Story
In 2023, DataClover partnered with Park Ave Acura to revolutionize their aftersales strategy. By introducing a compelling “Buy 3 Oil Changes, Get 1 FREE (Oil & Filter Change)” promotion, the partnership led to the sale of 169 service packages, driving $30,529 in contract revenue.
Details from the Study
Moreover, the program significantly bolstered customer retention rates. Within Park Ave Acura’s Primary Market Area (PMA), retention rates surged from 57.4% (01/2023) to an impressive 59.5% (12/2023), marking a notable 2.1% increase. Overall retention also experienced a significant boost, climbing from 50.9% to 53.1% over the same period, showcasing a 2.2% improvement.
Park Ave Acura's Retention Statistics in 2023 with DataClover
The Future
This successful partnership highlights the transformative potential of using an Aftersales eCommerce Program in enhancing revenue streams and fostering long-term customer loyalty for dealerships in the automotive industry.
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Sell more Services & Retain More Customers!
Sell more Services & Retain More Customers!
Book a live 15-minute demo with dataClover's aftersales e-commerce platform today!
DataClover enables dealerships to digitally identify and target potential service customers so they can easily match and sell the most appropriate products/services (bundles) with various discounts and offers to them.
A Dealership Success Story by DataClover
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